TEODOR CRISTIAN MATEI
Kokett
Visual Identity
“Kokett” is a unique and inviting restaurant designed to serve as a “third place” – a home away from home where people gather beyond their usual spaces of work and home. The name “Kokett,” derived from the word “coquette,” suggests a playful, flirtatious energy that entices guests to linger and connect with the space. This charm contrasts with the restaurant’s minimalism in its design, creating an engaging balance of warmth and industrial aesthetics.
The flirtation implied in the name “Kokett” parallels how the design interacts with guests: the space is stripped back and minimal, yet it subtly invites intimacy, conversation, and connection. Just as coquetry plays with attention and attraction, the design engages through its simplicity, offering guests a blank canvas where the focus shifts from the decor to the human interactions it facilitates.